Monday, January 27, 2020

East West Culture Differences Cultural Studies Essay

East West Culture Differences Cultural Studies Essay In todays global business environment, with the increase in international business and in foreign investment, more and more of us are required to understand people coming from countries and cultures different from our own, so the impact of difference between Oriental and Occidental cultures on international trade becomes increasingly exposed. Therefore, this article makes multidimensional analyses of these matters arising out of cultural differences in transnational commerce. International trade is the exchange of goods and services among different countries. Owing to various socio-cultures, enormous differences exist in commercial culture of nations. The East and the West are the two mainstream cultures in the world; meanwhile, the gaps of them are obvious, appearing in values, conventions, languages, consumption patterns, social organizations and structures, etc. This paper aims at discussing the cultural differences that are faced in todays commercial transaction in the world and evolving appropriate measures to deal with those.    Key words: East-West cultural differences; international trade; international communication 1. Introduction This section is an introduction, which gives a general account of the importance of cross-cultural communication, purpose of this thesis, and the significance of the thesis. 1.1 The importance of being aware of the East-West cultural differences In our world of expanding technology and shrinking geography, people of different cultures have increasing frequency of contact and need for effective communication on a daily basis. Speaking a different language is an obvious obstacle to intercultural communication, but a greater and more difficult hurdle is to speak a different culture. Even though we may learn the words, the grammar, and the recognizable pronunciation of a language, we may still not know how to navigate around the greater obstacles to communication that are presented by cultural difference. The cultures of the East and the West really distinguish each other a lot. This is because the culture systems are two separate systems on the whole. Due to the far distance and the steep areas between the East and West, the two cultures seldom communicate until recent centuries. So they grew up totally in their own ways with almost no interference from the other. There are so many differences in culture between the East and West. However, there is a trend that the culture in both countries has been mixture. There are problems may be caused by our failure to recognize cultural differences. Nowadays the world is becoming much more mobile than ever before. With the powerful modern transportation tools like airplane, people can travel to other counties just in a few hours. Under this circumstance, it is not uncommon to find some problems caused by the ignorance of cultural differences. Apart from different languages (and you will benefit greatly if you can learn to understand, speak or write some of them), each country has its own social systems and laws and ways of implementing them to resolve problems and disputes during international businesses. In addition, the diversity is reflected in management philosophy, operating procedure, marketing methods of merchants and the specific trading activities. In conclusion, to be successful and skillful as an international trader it is important to recognize and accept that there are differences between the East and the West. 1.2 Purpose of the study Entitled On the East-West Cultural Differences and the Influence on the International Trade, this thesis endeavors to probe into the nature and practical method to give a description of various kinds of cultural differences, their impact upon international commerce, and how to deal with the difficulties appearing in the business communication. Eastern people often feel confident that they know quite a bit about western culture. In fact, they may have seen many western films, may eat at KFC regularly, may know more about the National Basketball Association or about current popular music than many Americans, may speak quite fluent English, but that does not necessarily mean that they know western culture the way a Westerner knows it. It doesnt mean they know the cultural grammar or can swim in those cultural waters. It doesnt mean they can avoid miscommunication or even conflict during communicating. Just as Wolfson points out, In interacting with foreigners, native speakers tend to be rather tolerant of errors in pronunciation or syntax. In contrast, violations of rules of speaking are often interpreted as bad manners, since the native speaker is unlikely to be aware of sociolinguistic relating. (Wolfson,1983: 62). The thesis attempts to make out a system and makes comprehensive study of the pervasive culture by means of definitions, classifications to improve the culture awareness. From some researchers perspective, culture is like an iceberg in the ocean, what we see and feel such as artifacts, clothing, was the surface part of iceberg, this part is easily to be recognized, while the hidden part of iceberg such as values and beliefs which are not immediately observable and felt, rather, hidden behind the daily verbal and nonverbal communication, and directs and regulates peoples speech and behavior. The assumption of the identification of this category is that different areas in the world are characterized by different values and features. 1.3 Significance of the study Knowledge about cultures, both general and specific, provides insight into the learned behaviors of a group. It helps the learner to gain awareness of what makes a people unique. The factors are its customs and traditions, values and beliefs, attitudes and concepts, hierarchies and roles, time and space relations, and verbal and non-verbal communication processes. Information gained in cross-culture studies will enable businessmen to become more cosmopolitan, to cope more effectively abroad, to reduce stress and resolve conflict more readily in the international area. Now with the Open Policy, many enterprises are involved in international trade. Those engaged in the import-export trade, depending on their understanding and skills in cross-cultural relations, can either advance or hamper their sales and exchanges. Transcultural studies benefit businessmen as follows: Foster interaction, good will and customer relations, as well as business and profits. In a competitive society, the global businessman should function like an intercultural researcher seeking various ways to establish good relationship with his partners whose behaviors are strongly affected by cultural, social, personal and psychological factors. But the cultural factors exert the broadest and deepest influence on them. Offer better understanding of both domestic and international markets. To be successful in international business, a good market research project requires as much careful planning as a well-designed product. Market research must allow for cultural differences in a foreign market. For example, orange juice is not a breakfast drink in France; Middle Easterners prefer spicy toothpaste; the Japanese like rice and tuna for breakfast. These cultural differences will help one make a successful marketing decision. Provide insight relative to organizational culture and personal behavior. Intercultural study offers us better understanding of the culture in which one is going to work. For example, one aspect of American culture is that people must work hard to accomplish their objectives. We can see this in the corporate culture of Microsoft, while Chinese tend to work together and accomplish a project step by step with explicit hierarchical relationship. Help one to gain a better sense of self and cultural heritage for more effective intercultural interactions. In order to create cultural synergistic solutions to problems lying in international business, a global businessman must know his culture and business practice to deal with different partners with different cultures. In a word, cross-cultural study offers better international relationships, which are bound to be enhanced when management, sales, and technical personnel can deal with cultural differences within the world market place. 2. The difference between east culture and west culture Success on international business journey depends significantly on understanding culture and appreciating how profoundly values, attitudes and behaviors are shaped by it. Unfortunately, culture is a complex phenomenon, The understanding of which is aided neither by the diffuse use of the term in everyday conversation nor by the wealth of definitions in current use. At the very outset, we face the challenge of developing an understanding of culture that both captures its essence and will serve as a practical guide to the broad spectrum of cultural diversity. 2.1 A brief introduction to culture The word culture often brings up more problems than it involves. So far, culture has been defined in many ways by a wide range of people from diverse backgrounds. Culture, according to Robert Kohls, the former Director  of Training and Development for the United States  Information Agency, is an integrated system of learned  behavior patterns that are characteristic of the members  of any given society, the total way of life of particular  groups of people. It includes everything that a group of  people thinks, says, does, and makes-its customs,  language, material artifacts and shared systems of  attitudes and feelings. Culture is learned and transmitted  from generation to generation. It is not identical with  the genetic heritage that may differentiate one group of  people from another. These differences in shared  systems of attitudes and feelings are one of those more  subtle areas of difference that foreigners experience  when they leave home.  Cul ture affects peoples ways of thinking and their  views of the world. Every culture has its distinct  characteristics that make it different from every other  culture. Some differences are quite evident (e.g.  language, religion, political organization, etc.). However, in a word, culture generally refers to the knowledge, beliefs, arts, laws morals, customs, habits, and capabilities acquired by individuals who interact in a specific area of society. Others  can be so subtle that while foreign visitors may be  vaguely aware of them, making adjustments is a  complex process and one may remain uncomfortable  and off balance for quite some time. 2.2 Causes for culture differences The cultures of the East and the West really distinguish  each other by a lot. This is because the culture systems  are two separate systems on the whole.  The origin of the eastern cultures is mainly from two  countries: China and India. Both of the two cultures are  gestated by rivers: the Yellow River in China and the  Hindu River in India. These two cultures were  developed for several thousand years and formed their  own styles. Then in Dang Dynasty of China, the  Chinese culture gradually went overseas to Japan,  mixed into the Japanese society and shaped the  Japanese culture nowadays. Though a bit different from  the Chinese one, it belongs to the same system. When the two mother rivers gave birth to the eastern  culture, another famous culture was brought up on the  Mesopotamian Plain-the Mesopotamian Civilization.  This civilization later on developed into the cultures of  the Ancient Greece and Ancient Rome. And these two  are well-known as the base of the European culture.  Like the Chinese culture, the European one also crossed  waters. When the colonists of England settled down in  America, their culture went with them over the Atlantic  Ocean. So the American culture is similar to the  European one.  At the same time, the difference of the language  systems adds to the cultural differences. In the East,  most languages belong to the pictographic language  while the Western languages are mostly based on the  Latin system.  Other factors like human race difference counts as  well. But whats more, due to the far distance and the  steep areas between the East and West, the two cultures  seldom commu nicate until recent centuries. So they  grew up totally in their own ways with almost no  interference from the other. 2.3 The Role of Culture in Business With the development of globalization, cross-culture  communication is indispensable to an open society in  which we live today. Therefore, cultural differences are  everywhere. The cultures between the East and the West  are distinguished by a rather large scale. It means not  only the opinions or ways of thinking are different, but  how do people behave in daily life is also not the same,  sometimes may even the opposite. This paper will first  probe into the causes for cultural differences and then  some of the typical examples to illustrate the cultural  difference between east and west, finally, ways to fit in  different cultures. What role does culture play and can it be a positive one? A manager in a Swedish pharmaceutical firm described what happened when a multicultural team was put together. Product design was traditionally carried out at our Stockholm headquarters. Once, by accident or design, we brought in an international team to discuss the design of a new allergy product. Due to extreme differences of opinion on what constitutes good medical practice, the team designed the new product with maximum flexibility to suit the major demands of each country. Later, we discovered this flexibility to be of great advantage in developing and marketing international competitive products. Regarding cultural differences as a challenge rather than a problem may mean a little more investment of time and funds, but it is more likely to produce international workable teams, systems and products. This general approach albeit with variances in each case, has helped Japanese, Germans and Scandinavians adapt successfully to international markets. It has also helped cultivate the deep awareness of quality and consumer-friendliness, which characterizes the products of these successful countries, and pervades business thinking and aspirations. So if international companies are to tackle the challenge of culture where do they start? Let us look in more detail at the areas of business activity, which need to be culture-responsive. Steven Globerman discussed this issue as follows: Culture differences do not as a rule that prohibits doing business internationally, although they often oblige management to modify the way business is done from region to region. While modifications may be required, to a greater or lesser extent, in virtually all of the international firms activities, the particular areas that seem to be affected by cultural differences are the marketing and personnel relations functions. It points in the right direction and its implications are clear: managing and communicating with a culturally different or varied workforce requires new methods and techniques. Success in this first objective is needed so that the company may understand consumers whose behavior and tastes are different from that of the home country. 3. The basic content of business communication 3.1 Understanding Globalization Although globalization has come to the world ¼Ã…’most of the worlds businesses are not globalized ¼Ã… ½Business globalization is the ability of a corporation to take a product and market in the entire civilized world ¼Ã… ½International firms have subsidiaries or components in other countries ¼Ã¢â‚¬ ºhowever, control of the foreign operations is maintained at the home country headquarters. Multinational firms allow their foreign operations to exist as domestic organizations ¼Ã… ½Most firms are international ¼Ã…’either sourcing ¼Ã…’ producing ¼Ã…’or exporting ¼Ã… ½Thus the personnel of an organization must have a global mindset in order for the firm to succeed in the international marketplace. Laurent (1986), in a study of multinational corporations, found that successful multinational corporations do not submerge the individuality of different cultures completely in the corporate culture, that intercultural contact can promote a determination not to adjust to other cultures, and that new management theory and practice can be presented only to individuals who are culturally able and willing to accept it ¼Ã… ½Rhinesmith (l993) states The corporate culture contains the values, norms of behavior, systems, policies ¼Ã…’and procedures through which the organization adapts to the complexity of the global arena ¼Ã… ½Companies with franchises abroad have had to make certain adjustments to accommodate the taste and preferences of individual countries; for example. Tex-Mex cuisine is prepared kosher in Israel. According to Rhinesmith (1993), Diversity-both domestic and international will be the engine that drives the creative energy of the corporation of the twenty ¼Ã… ½first century ¼Ã… ½Successful global managers will be those who are able to manage this diversity for the innovative and competitive edge of their corporations. Since globalization has become an irresistible trend pervading throughout the world, international businessme n should take it into consideration and try their best to better cross-cultural business communication in the course of their international business journeys. 3.2 Understanding Intercultural Communication The term intercultural communication was first used by Edward T. Hall in 1959. Hall was one of the first researchers to differentiate cultures based on how communications are sent and received. Hall defined intercultural communication as communication between persons of different cultures. The subject of intercultural communication is beset by a major problem, since there is really very little agreement on what people mean by the idea of culture in the first place. Intercultural business communication is a relatively new term in the business world and is defined as communication within and between businesses that involves people from more than one culture. Intercultural business communication allows us to work on the procedural issues of country-to-country contacts, diplomacy, and legal contexts; it allows us to become involved with the substantive, cultural level and helps sensitize us to differences. It also allows us to gather information to make decisions when we are in an intercultural environment (Rohrlich, 1998). 3.3 The specific embodiment of business communication Business communication refers to the exchange of information resources and the touch of each other for a set purpose to establish a commercial relationship based on mutual benefit promoting the business activities to succeed. Cross-culture Communication in commerce is either a sort of business proceedings, or procedures for culture dialogue and betting game. To make business communication more effective, honest social relation needs to be created. Business Communication: communication used to promote a product, service, or organization; relay information within the business; or deal with legal and similar issues. It is also a means of relaying between a supply chain, for example the consumer and manufacturer. Business communication is somewhat different and unique rather from other type of communication since the purpose of business is to get profit. Thus to make good way for profit the communicator should develop good communication skills. Everyone knows that in the present day tren ds the knowledge alone wont be a fruitful one to have sustainable development. By knowing the importance of communication many organizations started training their employees in betterment of Communication techniques. Essentially due to globalization the world has become a Global village. Thus here the importance of cross cultural communication plays a vital role. Since each and every nation has their own meaning for each and every non verbal actions. The way we appear speaks a lot about us in business communication. A neat appearance is half done verbal communication. But developing communication is not a day work, it needs constant yearly practice. There are several ways to get trained in excelling business communication such 1. by our own, 2. by practicing from trainers, 3. by internet contents, 4. by books. 4. Cultural differences exhibited in international trade Numerous studies have been done to identify specific  characteristics that distinguish one culture from another.  The cultural difference between east and west is no  exception. Lets sum up some of the typical examples to  illustrate such differences. Greeting How do we Chinese greet each other? Informally, if we  meet a friend in the street, we are used to saying: Hi,  have you had your meal? or Where are you going?  When it is the case of two gentlemen, they tend to shake  hands.   However, in the western countries, the above  questions are just questions, not greeting at all. They  may think youre inviting them to dinner if you ask  about their meals. Usually, theyll just give each other a  smile or greet with a Hi. Theyll shake hands only in  some formal situations. By the way, Westerners can leave a party or meeting halls without a formal conge,  nor should they shake hands with every attendee like  most of us will do here. Showing Gratitude Think of the situations below. Your mother is busy in  the kitchen. She suddenly asks you to fetch a bowl for  her. You do so. Whatll your mothers response be?  Probably shell just continue doing the cooking. After a  while, the dinner is ready. Your mother hands you your  bowl of rice. Whats your response? Probably just begin  to eat. Chinese rarely say Thank you to other family  members for receiving help or service. Neither will we  say so between good friends. Its such an unpopular  response that if you say it, the counterpart will think you  are treating him as a stranger, otherwise you are lacking  of intimacy. But in the West, thank you is one of the most  frequently used sentences. Teachers will thank a student  for answering a question; husbands will thank his wife  for making a coffee. Table Manners The ways people eat-the table manner, really  distinguish a lot. Chinese use chopsticks or sometimes  even grasp rice straightly with hands as Indians do. The  thin and long chopsticks cannot be used to cut food, so  we use teeth as knives. We hold our food, meat or  vegetable, with the chopsticks, send them to the mouths,  bite off a part and remain the other part on the  chopsticks. Thats the usual way we eat. We are also  used to holding up our bowls when having rice or soup.  But all these are considered rude in the Western  countries. The etiquette in the West requests that when eating,  bowls and plates cannot leave the tables. Food should be  cut by knives to fit into the mouths. Your mouth cannot  touch the plates or bowls. So the regular process is cut  your steak on the plate with fork and knife, send the  meat cube into the mouth with fork and nothing will be  returned back but the fork alone. The reason for this is  probably because of the different dining tools and  menus. Symbolization Symbolization is how people imagine or regard  something, which reflects the way of people thinking.   We often  attach different signicance to different colors, because  we feel differently when facing different colors. On the  last day in the APEC summit held in Shanghai several  years ago, the presidents from all over the world wore  the traditional Chinese Dang suits and took a photo  together. The colors of the suits were chosen by  themselves freely. However, its quite interesting to find  that most Easterners chose red while most of the  westerners preferred blue. To explain this, its easy to  realize that what red means is almost opposite in the  East and the West. Red means luck, fortune here.  Chinese often use this color to decorate in festivals,  such as red lanterns, red Chinese nodes, and red bangers.  But red stands for blood, revolutions in the West. So the  presidents avoided wearing the unlucky color. In the East,  dragons are imagined as something like snake and are  flowing in the sky for most of the time. The dragon is  said to have the face of the horse, the horns of the deer,  the ears of the ox, the body of the snake, the claws of the  eagle and squama of the fish. We regard dragon as God  and view ourselves the offspring of the dragon. The God  of Dragons of the four seas can charge the rainfalls. But  in the West, people think dragons as dinosaurs, which  can stand on the ground with feet and fly with huge  wings. They lay eggs just like dinosaurs. The dragons of  the West have the ability to erupt fire, instead of water.  The fire can destroy everything so the dragons are not  welcomed at all. They even become the symbol of the  Devil. Unfortunately, attempts to categorize cultural  characteristics often end up in cultural stereotypes that  are unfair and misleading. In adjusting to your study  abroad environment, you will therefore have to deal not  only with real cultural differences, and also with  perceived cultural differences. Keep in mind that people  of other cultures are just as adept at stereotyping we  Chinese as we are at stereotyping them-and the results  are not always complimentary. The following are a few  examples of the qualities (some positive, some negative)  that others frequently associate with the typical  Chinese: hard working, being economical, reserved,  and ignorant of other countries, generous, hospitable, and  superstitious. While a stereotype might possess some  grain of truth, it is obvious when we consider individual  differences that not every Chinese fits the above  description. Most Germans, Japanese, Italians, etc.,  have stereotyped perceptions of the American, just as  most Americans have stereotyped images of Germans,  Japanese, Italians, etc. In short, misperceptions may  exist on all sides. Frequently, the stereotype of the  American is far from complimentary: the boorish tourist  who expects everyone to speak English, the arrogant  patriot who thinks every country in the world should  pattern itself after the United States, the drunken reveler  who sees the anonymity of traveling abroad as an  opportunity to drop all civilized inhibitions-all have  contributed to the development of this unfortunate  stereotype. It is up to you to behave in a manner that will  convince your hosts that this is indeed an unjustified  stereotype that cannot be applied arbitrarily, at least to  yourself. 5. Conclusion 5.1 Research findings With the globalization of the world economy, organizations, especially multinational corporations, are culturally diverse in their formation of the workforce and in handling al kinds of business activities. China has seen an increasing number of FIE (Foreign Individual Enterprise) entering the Chinese market, since the country adopted the policy of opening to the outside world more than twenty years ago. The culturally diversified workforce has brought greater vitality to business, but business people today are facing many problems in their cross-cultural communication. More and more business people have become aware of the strong impact from culture, and they have come to realize the importance of understanding cross-cultural communication. As all nations have their own cultures, it is not difficult to find that people bring along with them their cultures wherever they go and tend to cling to them. As more and more Chinese business people are employed by FIEs, they are facing the same problem of learning and respecting foreign cultures as the Western business people do with the Chinese cultures. In many cases, business people find that it is really nor easy to communicate with people from different cultural backgrounds. Sometimes, people may mistake someone as a culturally identical person, which often ends in troubles. In order to avoid misunderstandings in our cross-cultural communication, we should pay attention to the ways to decrease or eliminate the cultural conflicts. 5.2 Suggestions Globalization, for better or worse, has changed the way the world does business. Though in its early stage, it is all but unstoppable. At the same time, it also provides for global businessmen a challenge as well as chance. To be triumphant in international business, one should learn how to live with it, manage it and take advantage of the benefit it offers. The globalization of economics has created a confluence of cultures when it comes to business practices. Meshing these cultures has proven difficult even as it has proven necessary. In many cases the quest for a one-size-fits-all set of standards for global business behavior has progressed quite far. Global business is moving toward a world standard. In this sense, it is unpractical to accommodate stereotyping cultural theories to developing relationship in the course of international business that is developing all time along. With time going, more and more new problems and conflicts will occur when doing business internationally whatever in managing, negotiating or cooperating. Cultures will gradually melt with each other, but rooted values and norms will still cause the occurrence of clashes. Thus problems can only be solved in certain circumstance at certain time. Invariable solutions with shaped cultural ideas will only lead to prejudice and more conflicts; while adaptable solutions according to specific situation of intercultural communication is more valuable and worthy of being conserved. Nothing can be unchangeable, thus is the same with the study of cultural differences in the course of international business. Therefore, dynamic research should be furthered and kept so as to keep up with the development of international business.

Sunday, January 19, 2020

Film Violence :: essays research papers

Film Violence Do you think there is a case for censoring films more radically than present or is this an infringement of personal liberty? Films are often blamed as an influencing factor in violent crimes, most notably murder. People think that films have influenced a number of killers in high profile cases such as the Jamie Bulger murder, which was linked to ‘Childs Play 3’ by the press. Another was when a 14-year-old Texan boy decapitated a girl in an effort to become famous like thee stars of ‘Natural Born Killers’ and ‘Rambo’ was said to have influenced Michael Ryan when he shot 11 people at Hungerford in 1988. But would censoring films more radically make any difference? We, as people, have been viewing scenes of violence for many hundreds of years, so why is it only in the last few years that scenes of violence in films are said to influence people? Scenes of violence have been depicted in Renaissance paintings, in stain glass windows and in Shakespearean plays: Macbeth is a serial killer, King Lear has his eyes gouged out, Desdemona is murdered by Othello in a jealous rage. More recently in news coverage of conflicts in Rwanda, Kosovo and Bosnia. Why are these violent scenes not mentioned as an influence? A report, ‘The Effects of Video Violence on Young Offenders’, published by the Home Office in 1998 did conclude the following: - ‘The implication is that both a history of family violence and offending behavior are necessary preconditions for developing a significant preference for violent film action and role models’. Kevin Browne, one of the authors of the report, said the link between film violence and actual violence could not be proved but stated ‘Nevertheless people who come from violent families and commit violent offences are more likely to lock into violent scenes, remember violent characters, and this may well influence their behavior.’ Both of these sources agree that there is not a direct link between film violence and real life violence, but in contrast both agree that people with a violent family history and a record of offensive behavior might well be influenced by film violence.

Saturday, January 11, 2020

Reaction Paper: Film About Life The Forest Has Essay

The film that we watched showed what kind of life the forest has and how large diversity of life inhabits in it. The trees are not only the living things that exist in it but many kinds of animals and insects as well. Life in the forest is so rich and there are many biotic forces that strive hard just to survive. Trees for example, need light for making food and getting energy but since they are too many in numbers, only the oldest and the strongest get to grow. Even so, since life is a cycle, a death of a powerful tree sheds birth to small plants and a new cycle or generation comes about. Animals have their way of surviving too. They usually go or live in large numbers so as to get a strategic territory. Chimpanzees for example live in colony and protect their habitat from other chimpanzees and other animals as well. They love fig trees too. Since many other animals like birds and squirrels like fig trees, the chimpanzees ward off their territories by creating noisy screams or sounds to frighten their enemies. Survival is the most important thing in the forest. One has to be strong to be alive and to keep their species reproducing. One also has to be wise and strong but it is not insurance to life. Many species became extinct and many reproduce a lot. I really like the film because it showed how diverse the biotic forces in the forest. It gave the viewers the glimpse of life in the forest and the never before seen happenings in it that lay people do not know or have no knowledge about. I learned how important our forest and the ecosystem in our life and how we should take good care of it. We should ensure it is healthy because if it dies, all the living organisms living in it will die. And surely, not long afterwards, the human race will die with it. Therefore, we should start conserving our forest. We should not wait until it is fully destroyed beyond repair because all the living forces will suffer the consequence, including us.

Friday, January 3, 2020

Character Analysis Of Fedallah In Melvilles Moby Dick

Fedallah is one of the most important characters in Melville’s Moby-Dick. Ahab’s characteristics that create his moral tragedy are represented by different characters in the novel. In Fedallah’s case, he represents the pure, demonic evil that exists in Ahab. At times he seems to be supernatural and a literal extension of Ahab’s innermost being. In Chapter 73, while observing the right whales head, Fedallah’s shadow seems to blend in with Ahab’s, as if they are a single being (Melville 261). Furthermore, since Fedallah was excluded completely from the movie, his prophecies to Ahab do not exist either. In Chapter 117, Fedallah explains to Ahab that Ahab will see two coffins: one made not by â€Å"mortal hands† and the other with wood that†¦show more content†¦While Fedallah represents part of Ahab’s character role, the small black boy Pip is important to express Ahab’s personality as well. The small black bo y who goes by the name of â€Å"Pip† on the Pequod is very significant to the original story. However, in the movie his character role is misrepresented. In Melville’s original novel, Pip goes mad after falling overboard twice during a whale hunt. The second time he falls overboard, he is left to tread water alone until the Pequod picks him up later purely by chance. After this sequence, Pip loses his sanity from the intense loneliness and isolation he experiences from treading water. Ahab feels bad for Pip and tells him that he may live in his cabin. This is especially significant because it shows that Ahab still has a little compassion left in him. Ahab also identifies himself with Pip because Pip has been permanently affected by loneliness just as Ahab has been from a life at Sea. John Wenke touches on this in his essay â€Å"Ahab and ‘The Larger, Darker, Deeper Part† when he says that â€Å"Ahab’s affiliation with Pip, unlike Fedallah, might easily be seen as an expression of Ahab’s â€Å"humanities†, his capacity, as it were, for love and affection. But it must be recognized that their relationship is so marginal that it also reflects Ahab’s alienation from society. Pip’s experience as castaway fits him to be Ahab’s counterpart† (Wenke 705). As Ahab gets closer to Moby Dick, heShow MoreRelatedSymbolic Elements in Moby Dick Essay1320 Words   |  6 PagesSymbolic Elements in Moby Dick There is a symbolic element in every great literary work, which makes the authors message more tangible and real to his readers. In Herman Melvilles Moby Dick, one such element is the idea of the counterpane, or tapestry, of humanity, that is woven throughout the story as a symbol of the worlds multiculturalism. Melville develops this symbolism on at least three levels, proving that the world is indeed a counterpane of diverse cultures, races, and environmentsRead MoreSurface: the Key to Understanding Moby-dick Essay2304 Words   |  10 Pages Surface: The Key to Understanding Moby-Dick There are many key themes and words in Herman Melvilles Moby-Dick. One of the more interesting words found repeatedly is the word surface. There are several ways to interpret this word; it is the veil under which the unknown resides, it is the dividing line between the limits of human knowledge and that which is unknowable, it is the barrier that protects the soul from falling below, and it is a finite form . The first and most easily recognized

Thursday, December 26, 2019

Marketing Strategy Fairy Dust Ice Cream Essay - 2145 Words

Fairy Dust Ice Cream NZ Pty (Ltd) Marketing Strategy Executive Summary The marketing plan and strategy outlines a brief history of Fairy Dust Ice Cream NZ Pty (Ltd) and their mission to introduce a new organic ingredient base ice cream to the New Zealand market. Introduction Fairy Dust Ice Cream NZ PTY (Ltd) is a division of the Fairy Dust Group (UK) and operates in more than 30 countries. They are primarily known for their confectionery products. Fairy Dust Group (UK) has entered various ice cream markets around the world and has now set sail to New Zealand focussing on launching their new product range: The Organic Choice with the focus on their organic ingredients based products. This report has been compiled whereby all the details for the marketing strategy for the introduction, launch and selling of this amazing new range of products, containing organic ingredient base. As the products contain organic ingredient bases, there are certain compliance and regulations that need to be adhered to. With a budget of $500 000 for the complete project, it is important to know and detail how this budget will be allocated. Applying the principles of marketing is paramount to this launch and the importance of the investigation, launch and selling of organic ingredient based products in the New Zealand market. To determine the best way in terms of getting the products onto the marketplace and made successful, the most effective marketing and marketing research need to beShow MoreRelatedMonsanto: Better Living Through Genetic Engineering96204 Words   |  385 Pageswhat strategies should be followed. All the cases are about real companies, and one of the entertaining bits of the analysis process is to compare what you have said they should do with what they really have done. So, it is best not to check the Internet to see current strategies until you have completed your analysis. What follows is one analytical system, a fairly tight one that you may want to adapt according to how much time you have and the style of the case. in the Australian ice-cream industry

Tuesday, December 17, 2019

Essay Odyssey - 1078 Words

nbsp;nbsp;nbsp;nbsp;nbsp;The legend of The Odyssey tells the fortunate homecoming tale of the Trojan war hero, Odysseus. In the poem, there were similarities, yet many contradictions. There were many great women that had conflicting personalities and adverse motives, but also they were alike. There were many great men that hold successful fortune, but here were also ones that failed. With these oppositions they helped Odysseus to get back home to Ithaca, whether they wanted to or not. These women from the novel that have opposing qualities, yet help Odysseus get home and finish off the suitors, are Penelope and Clytemnestra, Circe and Calypso, and Eurycleia and Melantho. This similarity of situation: Agamemnon = Odysseus;†¦show more content†¦Circe is rude and means harm to Odysseus and his men when they first arrive, but Calypso welcomes Odysseus with open arms. Though she has cruel intentions when they arrive, Circe didn’t force Odysseus to stay at all and he stays on his own will. Calypso, though, keeps him prisoner on her island and would not release him till the other gods force her to. The one thing they have in common was that they both fall in love with Odysseus and want him to stay with them. Even though Circe wants Odysseus to stay, she said, â€Å"I would not have you remain in my house unwillingly.†(122). Now after she says this, she tells Odysseus to seek the blind prophet Teiresias’ help in the Underworld. Without the prophet’s help it would have taken Odysseus a lot longer to reach his home, Ithaca. So Circe helps Odysseus get home faster, willingly. In Calypso’s case she does not want Odysse us to leave. â€Å"†¦If you knew the troubles you will have before you get to Ithaca, you would stay where you are and keep this house with me, and be immortal†¦Ã¢â‚¬ (66). Calypso tells Odysseus that if he stays with her, that she will make him immortal, but he refuses. She helps him build a raft and supplies him with food for his journey, making his journey easier. Both goddesses treat Odysseus differently and in result to their actions they help him get home faster. nbsp;nbsp;nbsp;nbsp;nbsp;Eurycleia and Melantho are both maidservants in the home of Odysseus, but they are both very different and help OdysseusShow MoreRelatedThe Odyssey739 Words   |  3 PagesIn Greek Mythology, women were either very fierce or very weak. Women were usually defined by wits, beauty, or bad deeds. In The Odyssey women were not in the background. On the contrary, women were powerful. They charmed and controlled men, provided wisdom, and took care of them. The Odyssey appears to be strongly female based. Penelope is the wife of Odysseus who is the king of Ithaca. When Odysseus is called off to the Trojan War Penelope shows great faithfulness and wit. She stays faithfulRead MoreThe Odyssey1243 Words   |  5 PagesThe Odyssey In Homer’s epic, The Odyssey, each culture treats strangers and guests with distinct differences from every other culture. One of the most hospitable cultures was that of the ancient Greeks, exemplified in Homer s The Odyssey by both gracious hosts and guests. In Greece and The Odyssey, not only was good hospitality etiquette expected, but the added pressure that if they didn’t treat their guests with respect the gods would punish them further compelled excellent manners. The OdysseyRead MoreThe Odyssey1315 Words   |  6 PagesThe Odyssey has captured minds for over 2700 years, and the story of Odysseus shows his determination to fight and conquer obstacles with and without the help of the Gods. The story dates back before 1000B.c. (The Modern Library, 1950, p.VI) His creative and cunning tactics throughout the story show his determination to reach his homeland of Ithaca. After conquering the Trojan War, Odysseus was told by Poseidon â€Å"man is nothing without the gods†. Poseidon felt Odysseus was not thankful for Poseidon’sRead MoreOdyssey Death and Rebirth in the Odyssey1402 Words   |  6 PagesThe Odyssey, by Homer, is a classical piece of Greek literature. Throughout The Odyssey, the Blind Bard makes use of many literary techniques in order to lend meaning to the poem beyond its existence as a work of historic fiction and aid his readers in the comprehension of the tale. One of these techniques is the use of motifs. A motif is a recurring theme that is used throughout the work. In The Odyssey, Homer makes use of many motifs including eating/drinking, Odysseus sRead MoreThe Odyssey By Homer s Odyssey Essay1314 Words   |  6 Pages8th century, The Odyssey, is Homer s epic of Odysseus 10-year struggle to return home after the Trojan War. Odysseus defining character traits, such as nobility, courage, thirst for the glory and the appealing confidence in his authority dominated the storyline throughout. The many themes of this epic mainly focus around the Greek hero Odysseus however in my essay I will attempt to analyze hospitality. Hospitality shaped an important part of social interactions in The Odyssey. Although Greek societyRead MoreThe Odyssey1006 Words   |  5 PagesThe Odyssey, one of the most well known epic stories Introduces Odysseus, the King of Ithaca. This story demonstrates Odysseus’s physical and intellectual strength. Striving to return home after 20 years of his treacherous journey, he uses strength, skill, and superior ability to overcome his troubles. Although he faced numerous obstacle s and fought many battles, he made it appoint to get home to his kingdom through his physical ability, intellectual insight, and overcoming his epic flaw. InRead MoreThe Odyssey By Homer s Odyssey1267 Words   |  6 PagesLife in The Odyssey In The Odyssey, Odysseus is constantly being challenged. He is being challenged, so Homer can show us the standards for life in The Odyssey. There is no doubt that Odysseus is a great man, Homer even says so in the beginning lines of the text. Although Odysseus is a great man, he also makes mistakes but not any that he doesn t pay for. We learn the representation of life in The Odyssey through Odysseus challenges. Throughout the book, Odysseus specifically struggles with arroganceRead MoreThe Odyssey Essay : The Journey Of The Odyssey701 Words   |  3 Pages The Odyssey is a a beautiful Epic about a man who has hope through his entire journey.When we see him on Calypso he has been to sea for a while, while he wants to go home he continues to go to her bed each night,however regrets it in the morning.One part about this journey that sticks out is why its taking so long.It wouldnt have taken this long is he didnt poke out Poseidons son (Polyphemus) eye,which let to the Polyphemu s praying that Odysseus does return home he just happens to return homeRead MoreThe Odyssey By Homer s Odyssey848 Words   |  4 Pagesin their way. This is not a new thought; however, even the Greeks before Christ felt this way. In Homer’s Odyssey, many of the characters express the troubles that the gods have caused them, and the gods argue the exact opposite. The gods claim, â€Å"Mortals! They are always blaming the gods for their troubles when their own witlessness causes them more than they were destined for.† The Odyssey demonstrates that humans and not the gods are responsible for their own strife. Odysseus exemplifies how menRead MoreHomer s Odyssey : The Odyssey1236 Words   |  5 Pagesextend his journey in The Odyssey by several years. Homer constructs Odysseus by attributing both godly and human characteristics to him, allowing readers to admire him while simultaneously relating to him. The combination of these revered traits coined Odysseus as being an omnicompetent man, polumetis, in the eyes of the Mycenaean’s and in the eyes of most modern day readers. This shows that the popularity of Odysseus transcends time; however, modern interpretations of The Odyssey in cinematic productions

Monday, December 9, 2019

Andy Warhol one of the most famous figures of the 20th Century Essay Example For Students

Andy Warhol one of the most famous figures of the 20th Century Essay Andy Warhol, American painter, printmaker, photographer, filmmaker, writer, publisher, commercial artist, and illustrator who first gained recognition with his imaginative advertising designs for elite clients such as Tiffany Company, retailer Henry Bended, and l. Miller shoes. Warhol ultimately became one of the most famous figures of the 20th Century, renowned as much for the persona he created as for his multiple original silk-screen images of common supermarket products, front-page news events, and celebrity icons such as Marilyn Monroe, Jacqueline Kennedy, Elvis Presley, Maroon Brandon, and Elizabeth Taylor. Mitchell, -3) However, there were many critics Who did not believe that What Warhol did was art. Some were rather confused and outraged, and questioning whether or not pictures of Campbell soup can, Brills boxes, comic strip characters, was art. When Andy Whorls works first showed up in galleries in the early sass people were irritated, because people thought of art as Pica sso or Van Cough, and they had not explored the world modern art. But others found his paintings amusing and meaningful. Because Warhol glorified popular culture with realistic depictions of everyday objects, his work was called pop art, (Groggier Online)Len his paper will argue that as time progresses, people like Andy Warhol are a necessity to our society so that we can open our eyes to something we have never seen before, no matter how the media critiques it. Andy Warhol did just that, and that is why he is a major icon of pop art/culture, Andy Warhol was born Andrew Warhol, a son of Slovakian immigrants, in Pittsburgh, Pennsylvania on August 6, 1928. He a weak child, and inflexible fever left him with the pale, blemished skin that, along with the shaggy white wigs he wore to hide his thinning hair, contributed to his distinctive looks. If you ever look at images of Andy Warhol, it is very clear that he was very different and that he had something unique about himself. His illnesses sometime forced him to be bed-ridden, and also made him an outcast in school, and created a very strong With his mother. When in bed he used to draw, listen to the radio and collect pictures of movie stars around his bed. After showing an early sign of artistic ability, he attended the Carnegie Mellon University in Pittsburgh to study commercial art. After graduating in 1949, he moved to New York City, where his success as a commercial artist was immediate. In the sass, he fame developed for his whimsical ink drawings of shoe advertisements. Andy Whorls first New York solo pop art exhibition was hosted at Eleanor Wards Stable Gallery November 6-24, 1962. The exhibit included the works Marilyn Diptych, 100 Soup Cans, 100 Coke Bottles and 100 Dollar Bills. His work became popular, and the more attention that he got, the more controversial his works became. (Mitchell 2-3) Art historians, even today, still dispute the significance of the Warhol legacy, For example in 1395, Warhol was issued in a poll which asked who were the most ever or under rated artists of the century, Andrew Graham-Dixon, chief art critic for The Independent, London, irritably says that the attention Warhol receives is exaggerated far past his importance: l dont rowlock why keep hearing about Warhol shows. We dont need forty exhibitions Explaining what he did.. If you cant see it, youre dumb, where as Mark Stevens, another art critic, also adds that Warhol was the most over and underrated artist of the century. Graham- Dioxins irritation and Stevens doubt represent ideas that McConnell the criticism of Warhol. The enormous opposing array of Criticism show that Whorls artistic tenement struck a [Nerve, raised appealing issues that still shock the historians/ art crit ics, and clearly shows what kind of an important role Warhol played in art history. (Pratt WI) Public fascination with Warhol revolved around two questions: Why is he doing this? And how is he getting away with it? (Harrow) Whorls work on the soup cans portrayed everything that was trashy and overexposed in American life. By bringing the supermarket into the art gallery, pop art rejected all main values about what was good or bad, beautiful or ugly, art or non-art. The public perceived him, in a way, as a hustler. And in a way, he was. He manipulated the media and put it into his work as a statement. This completely depicted the whole idea of modern/contemporary art. Thats all Warhol was trying to show, M/hats great about this country is that America started the tradition wherewith richest consumers buy essentially the same things as the poorest. .u5315ab6fa5cd5900a12cae8f192cc5bd , .u5315ab6fa5cd5900a12cae8f192cc5bd .postImageUrl , .u5315ab6fa5cd5900a12cae8f192cc5bd .centered-text-area { min-height: 80px; position: relative; } .u5315ab6fa5cd5900a12cae8f192cc5bd , .u5315ab6fa5cd5900a12cae8f192cc5bd:hover , .u5315ab6fa5cd5900a12cae8f192cc5bd:visited , .u5315ab6fa5cd5900a12cae8f192cc5bd:active { border:0!important; } .u5315ab6fa5cd5900a12cae8f192cc5bd .clearfix:after { content: ""; display: table; clear: both; } .u5315ab6fa5cd5900a12cae8f192cc5bd { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u5315ab6fa5cd5900a12cae8f192cc5bd:active , .u5315ab6fa5cd5900a12cae8f192cc5bd:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u5315ab6fa5cd5900a12cae8f192cc5bd .centered-text-area { width: 100%; position: relative ; } .u5315ab6fa5cd5900a12cae8f192cc5bd .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u5315ab6fa5cd5900a12cae8f192cc5bd .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u5315ab6fa5cd5900a12cae8f192cc5bd .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u5315ab6fa5cd5900a12cae8f192cc5bd:hover .ctaButton { background-color: #34495E!important; } .u5315ab6fa5cd5900a12cae8f192cc5bd .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u5315ab6fa5cd5900a12cae8f192cc5bd .u5315ab6fa5cd5900a12cae8f192cc5bd-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u5315ab6fa5cd5900a12cae8f192cc5bd:after { content: ""; display: block; clear: both; } READ: Andy Warhol: a Pop Culture Icon EssayYou can be watching TV and see Coca-Cola, and you know that the President drinks Coca- Cola, Liz Taylor drinks Coca-Cola, and just think, you can drink Coca-Cola, too. A Coke is a Coke and no amount of money can get you a better coke than the one he bum on the corner is drinking All the cokes are the same and all the cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it. (Mitchell,3) This quote describes his character, attitude, and how he knew what to say so that his ivory was illustrated in the positive direction. In 1964, Warhol held an exhibit called the American Supermarket, Which had everything from produce goods to canned goods, basically everything you can see at a deli. At that time his painting was going for $1 ,500. This exhibit was Of the first mass events, which raised a question of what is art? ND what is not art? The fact that people, aside from critics, took him into consideration was absolutely phenomenal. People were fascinated, not just by the fact that he had peoples attention to repeat pictures of a soup can, but because of the fact that he had the idea to create repetition into a form of art. Aside from critics, there were people who were not so simple-minded and saw what Warhol was trying to do and saw it as a form of art, People were drawn to his attitude. He would say things like, In the torture everyone will be famous for 15 minutes. Business is the best art, l love HowlÐ’Â »voodoo. Its plastic, but I love plastic, want to be plastic. Were a vacuum here at the Factory. Think its great. (Mitchell, 5) The Factory was his art studio in New York City, where he was trying to increase productivity on factory art and silkscreen paintings. This showed that pop art was all about fun, By the end of the decade, the drug-crazed Factory scene, with its cast of misfits, bred disaster. In 1968 Valerie Solaris, a deranged writer, stepped off the elevator and shot Warhol Warhol never entirely recovered from the life- threatening wounds, and at the Factory he no longer tolerated carefree sass eccentricities. Throughout the sass and sass Warhol devoted himself to Interview#, the celebrity magazine he founded; to writing (The Philosophy of Andy Warhol: Prom A to B and Back Again, 1975); and to commission society portraits based on Polaroid photographs. Although there was talk of a decline in his work Of this period, his prolific output was still punctuated by adventuresome experimentation as seen in his Oxidation Paintings of the late sass, works of strange, ethereal beauty made by urinating on copper-paint-coated canvas. (5-6) By this time he was not just a celebrity or artist, he was household name. Andy Warhol had passed away on February 22, 1987, in New York City, because of complication after surgery. (Mitchell,5-5) No matter what critics have to say, he is still remembered and looked upon, even 20 years after his death. Andy Warhol had created a world of modern art, something people have never seen before. In recent news, his painting of the Campbell soup was sold for $100 million. Over achievement is an understatement, because painters like Picasso were amongst the only artists to ever sell a painting for $100 million. Twenty years after his death, we still commemorate his artistic talent and great ability to show us meeting that others would be afraid to express. Two museums are dedicated to Warhol, The Andy Warhol Museum, one of the Carnegie Museums of Pittsburgh. It is the largest American art museum dedicated to a single artist, holding more than 12,000 works by the artist. (Mitchell, 6) Largely, Andy Warhol was an innovator, a liberator, and to most, an absolute genius. It was clear that critics such as Graham-Dixon, were highly mistaken, because Warhol exhibits were on high demand, and now his work is being sold for millions of dollars. Andy Warhol will for ever stay legacy because he opened up many doors for true generations and allowed artists to be vivo ever they want to be.